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Generalist marketing title and 3–6 year mid-level band increase applicant competition.
Core marketing skills transferable, but heavy machinery industry preference raises sensitivity.
Explicit 3–6 years and heavy-machinery preference increase shortlisting strictness moderately.
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Work primarily in marketing within the heavy machinery industry focusing on agri implements or tractors.
Support marketing initiatives and campaigns relevant to the target industry and products.
Contribute to market analysis and customer engagement to drive business growth.
3 to 6 years of professional experience.
Any Graduate degree.
Experience or preference for heavy machinery sector, specifically agri implements or tractors.
Job location fixed in Karnal.
Experience with marketing in heavy machinery or agricultural implements sector.
Ability to operate in a field-focused, product-driven marketing environment.
Mid-level professional with 3-6 years suited to execute defined marketing strategy in regional location.