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Strong employer brand, metro location, and visible AdOps role increase candidate density moderately.
Deep AdTech, programmatic, and MMP expertise required makes industry-specific background fit highly important.
Explicit 8-12 years, 2+ years people management, and deep AdTech requirements make shortlisting highly strict.
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Lead end-to-end campaign delivery and performance optimization across Paytm Ads inventory and programmatic ecosystem.
Manage and develop a team of Campaign Operations Specialists/Managers focused on analytical rigor and AdTech expertise.
Collaborate with product and tech teams to improve auction mechanics, attribution, and reporting, owning campaign delivery accuracy and advertiser satisfaction.
8-12+ years experience in Ad Operations, Campaign Management, or Performance Marketing with deep AdTech exposure.
2+ years experience managing AdOps or Campaign Ops teams.
Strong analytical and problem-solving skills with ability to work on large datasets.
Proficiency with Mobile Measurement Partners (Appsflyer, Branch, Adjust), Google & Meta Ad platforms, DSPs (DV360, TTD), and SSPs (Magnite, Pubmatic).
Experienced leader comfortable driving data-backed decisions and structured optimization in high-scale ad tech environments.
Deep technical understanding of ad auctions, bidding, pacing, attribution models, and programmatic advertising.
Ability to mentor and upskill teams on measurement frameworks and complex platform mechanics while collaborating with product and engineering stakeholders.