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Tier-1 employer and mid-level role increase competition; niche channel/partner focus limits applicant pool.
Channel and partner marketing skills transfer across B2B tech but favor enterprise SaaS/security, so medium sensitivity.
Explicit 5–8 years partner field marketing and enterprise SaaS experience create moderately strict shortlisting filters.
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Develop and execute scalable channel marketing campaigns and incentive programs to drive demand and partner revenue growth in India.
Manage end-to-end event delivery including virtual and in-person webinars, roundtables, trade shows, and conferences.
Measure campaign impact through salesforce (SFDC) reporting, manage budget spend, and provide recommendations for improvement.
5-8 years of partner field marketing experience in the India region.
Proven track record of driving marketing results that accelerate partner revenue growth.
Experience managing end-to-end in-person and virtual event delivery.
Work Experience Required: 5-8 years partner field marketing in India.
Experienced working directly with diverse partner types and routes to market in India.
Able to independently design impactful marketing strategies and execute campaigns seamlessly.
Comfortable managing multiple initiatives concurrently with strong project management and cross-department coordination skills.