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Mid-level metro role with broad marketing, CRM, and analytics requirements driving high competition.
Analytics, CRM, and MarCom skills are broadly transferable across industries.
Explicit 2+ years B2B marketing requirement plus CRM and analytics skills creates moderate filtering.
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Analyze sales, customer behavior, and market data to identify growth opportunities and support forecasting and territory planning.
Manage lead generation campaigns, CRM and marketing automation platform optimization, and sales & marketing KPI dashboards.
Drive regional marketing communications including social media campaigns, events, sales tools development, and competitive market research.
Bachelor's degree in Mechanical Engineering preferred.
Minimum 2 years of experience in B2B marketing field.
Proficiency in MS PowerPoint and MS Excel; experience with CRM and marketing platforms.
Location: Thane, India (explicitly mentioned).
Strong analytical and problem-solving skills with a data-driven approach to optimize B2B strategies.
Experience managing and executing marketing communications and sales analysis in a regional B2B industrial environment.
Capable of coordinating cross-functional teams and independent project ownership with accountability for key marketing and sales initiatives.