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Common mid-level Marketing Manager role in a metro with broad skills requirements increases competition significantly.
Skills are transferable across industries but fintech/regulatory and B2B product experience increase domain sensitivity.
Explicit 5–7 years requirement plus non-negotiable B2B writing craft and hands-on ownership raises filter strictness.
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Own and create all B2B marketing content including website copy, sales collateral, pitch decks, case studies, and campaign materials to support merchant acquisition and platform positioning.
Drive lead generation via inbound assets, email nurture sequences, and B2B campaigns, managing MQL pipeline and coordinating with sales operations.
Plan, execute, and host merchant events and workshops; develop event marketing strategies aligned with pipeline goals; manage FlexMoney's LinkedIn and digital presence.
5-7 years of B2B marketing experience, preferably in Fintech, Payments, or SaaS Retail-Tech domains.
Excellent writing skills for both long-form and short-form content; proven experience building sales collateral and GTM content independently.
Experience with website CMS, SEO/AEO, marketing analytics tools like Google Analytics or HubSpot, and event management (virtual and in-person).
Strong project management skills and ability to work hands-on without relying on agency support or large teams.
Experienced B2B marketer with deep content creation skills tailored to fintech or payment product marketing.
Comfortable working hands-on across content types and channels, owning end-to-end marketing communications and pipeline generation.
Proficient in coordinating with product and legal teams to translate technical features into compliant, compelling marketing messages aligned with enterprise sales objectives.