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Tier-1 FMCG brand, metro location, and common mid-level Brand Manager profile drives high competition.
Requires FMCG-specific experience, P&L and shopper execution, so background fit is highly industry-specific.
Requires Tier-1 MBA, 5+ years FMCG with sales and marketing experience and campaign/commercial proof.
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Own brand equity, activations, and innovation for Magnum Ice Cream in India including campaigns, partnerships, and cultural moments.
Drive operational excellence covering demand planning, supply reliability, and in-market execution for the brand.
Lead category strategy and manage the full marketing mix (Product, Packaging, Proposition, Price, Promotion, Place) to deliver volume, market share, and profit growth.
MBA from a Tier 1 Business School.
Minimum 5 years of FMCG experience with at least 2 years in sales and 2 years in marketing.
Proven experience building and executing brand campaigns that deliver cultural impact and measurable metrics.
Strong project management skills with cross-functional leadership experience.
Experience balancing creative brand building with commercial business-driving responsibilities, comfortable working end-to-end from concept to market delivery.
Ability to think strategically and commercially with strong P&L understanding and deep consumer and shopper insights.
Experienced in launching innovations and relaunches relevant to consumer needs and market trends, with a high bias for action and global mindset.