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Strong employer brand, common Brand Manager title, mid-level (5+ years), and Gurgaon metro increase applicant competition.
Brand management skills transfer across FMCG/OTC, but category and P&L experience increase sector sensitivity.
Explicit 5+ years requirement plus P&L, launches, and matrix experience create moderate filtering.
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Own the deployment and execution of global brand strategies to achieve sales and profit goals for the brand Eno.
Lead development of annual market activation plans focusing on 3-year growth drivers and manage the brand Profit & Loss (P&L), including budget oversight.
Drive innovation strategy, manage agency and cross-functional relationships, and collaborate with sales to enhance customer engagement and brand program execution.
Master's degree.
5+ years of brand marketing experience in Consumer Products or Over-the-Counter (OTC) marketing.
Experience in leading people in both project-based and day-to-day situations.
Experience with large scale new product launches and working within a matrix/global organization.
Demonstrated ability to lead cross-functional and brand-centric teams with strong leadership skills.
Proven track record in delivering insights-based consumer communications and brand share growth.
Comfortable working in a fast-paced, entrepreneurial environment with strong financial acumen and adaptability to change.