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Tier-1 brand, generic title, metro location, and broad skillset drive high competition.
Role requires hospitality and local lifestyle network, making background fit highly industry-specific.
Requires local hospitality marketing experience, PR contacts and proven brand results, so moderately selective.
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Lead local launch marketing and PR efforts for The Hoxton Bengaluru, ensuring high brand visibility and guest engagement across hotel, F&B, and event spaces.
Develop and execute innovative local partnerships, activations, and communications (social media, PR, email) to build a loyal community and drive commercial targets for rooms and F&B.
Manage local marketing and design budgets; coordinate with central teams on creative briefs and ensure consistent brand experience across all guest touch points.
Experience Required: Proven track record building lifestyle brands with strong PR expertise and media contacts in Bengaluru market.
Technical Skills: Social media management, PR strategy, content creation, and marketing budget management.
Domain Experience: Hospitality or lifestyle brand marketing with focus on local market penetration and community building.
Work Experience Required: Not explicitly mentioned in the JD.
Strategic thinker capable of combining cultural partnerships and tactical marketing to drive bookings and brand hype.
Strong local and international network in lifestyle sectors (art, design, fashion, music, tech, wellness) relevant for brand partnerships and guest engagement.
Collaborative operator comfortable working both independently and with central marketing and design teams to achieve brand goals.