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Metro role, popular sales-marketing leadership title, and broad skillset attracts many qualified applicants.
Skills transfer across industries but preference for B2B/professional services and Australian-market experience increases domain specificity.
Explicit 10+ years requirement and mandatory cross-functional sales, digital marketing, and team leadership skills.
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Lead the development and execution of sales and marketing strategies across multiple businesses within the group.
Manage marketing budgets, campaigns, digital marketing (SEO, paid ads, content), and optimize lead generation and conversion metrics.
Lead and coach a sales team responsible for cold calling, lead qualification, pipeline management, and achieving conversion targets.
Bachelor's or postgraduate degree in Marketing, Business, Communications or related field.
Minimum 10 years of sales and marketing experience including senior leadership roles.
Demonstrated experience managing digital marketing and sales teams, including cold-calling and warm lead conversion processes.
Strong knowledge of SEO, content strategy, social media, paid advertising, lead generation, CRM systems, and commercial understanding linking marketing to revenue.
Strategic and hands-on leader who owns the full lead-to-revenue process and delivers quantifiable business growth.
Experience working across multiple businesses, products, or customer segments in a commercial setting.
Experience marketing to Australian or international customers and/or exposure to professional services, accounting, SaaS, technology, education, or financial services sectors.