





Generalist Marketing Executive title increases applicant density despite lesser-known employer and non-metro location.
Banking-sector knowledge requirement makes background moderately industry-specific despite transferable marketing skills.
Explicit 2-3 years plus banking-sector experience requirement raises shortlisting rigidity.
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Support business development activities including building and maintaining customer relationships.
Promote company products and services effectively to target markets.
Engage in business meetings, including travel, to drive marketing and sales efforts.
MBA in Marketing.
2-3 years of relevant marketing experience.
Knowledge of Banking Sector required.
Proficiency in MS Office (PowerPoint, Excel, Word).
Target-oriented with good analytical skills to support business growth.
Understanding of customer requirements and marketing fundamentals, including product costing.
Good communication, presentation, negotiation, and customer handling skills.