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Tier-1 backing and Bangalore location increase applicant density, but senior specialized role limits competition.
Developer-focused, category-defining product marketing requires domain expertise, reducing cross-industry transferability.
Explicit 8+ years requirement and domain-specific product marketing experience make filters fairly stringent.
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Own positioning and narrative for Emergent, targeting developers, founders, and enterprises with clear messaging
Lead go-to-market strategy for new products/features including messaging, launch, sales enablement, and customer content
Build marketing function from ground up including process, playbooks, and team development over time
8+ years experience in product or brand marketing, preferably at high-growth startup or consumer/tech brand
Proven experience owning product or brand narrative and positioning beyond running campaigns
Strong storytelling skills with ability to translate technical concepts clearly and engagingly
Comfort partnering closely with product and engineering teams
Experienced in building marketing functions from scratch or in early-stage companies
Familiarity with marketing technical or developer-facing products
Demonstrates strategic ownership of narrative and go-to-market efforts rather than execution-only roles