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Remote, mid-level generalist title, metro location, and 4-6 years experience drive high applicant competition.
Core digital marketing tools and channels are widely transferable across industries, so sensitivity is low.
Explicit 4-6 years plus many mandatory platform and campaign skills increases screening strictness to high.
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Own and execute integrated digital marketing campaigns across SEO, SEM, paid social, email marketing, display advertising, and content marketing.
Manage end-to-end email marketing initiatives including campaign planning, automation workflows, segmentation, and performance optimization.
Analyze and optimize campaign performance using tools like Google Analytics, Search Console, SEMrush, and social ad managers, and present insights to stakeholders.
4-6 years of experience in digital marketing with strong hands-on expertise in SEO, Google Ads, paid social campaigns, and email marketing.
Proficiency in Google Ads, Meta Ads, LinkedIn Ads, SEO tools, email marketing platforms, and Google Analytics (GA4).
Experience managing and optimizing WordPress-based websites and using AI tools for campaign automation and optimisation.
Work Experience Required: 4-6 years in digital marketing
Experienced in independently diagnosing and resolving SEO, email, and ad campaign performance issues with strong analytical skills.
Demonstrated ability to manage teams and coordinate cross-functional collaboration with creative and technical teams.
Skilled in project management and delivering regular performance reports and actionable digital marketing insights to stakeholders.