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Generalist mid-level social media role, metro location, and broad skillset lead to high candidate competition.
Core social media, branding, and content skills are broadly transferable across industries.
Explicit 2–5 years plus branding, platform and AI-tool requirements create moderate shortlisting strictness.
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Define and execute brand strategy and positioning for Adsparkx and its products across multiple audiences.
Develop and manage content and campaign strategies aligned with business goals, including employer branding and event marketing.
Leverage AI tools for research, ideation, and content creation, collaborating cross-functionally to ensure strategic marketing initiatives and measurable business outcomes.
2–5 years of relevant experience in Social Media, Brand Strategy, Content Strategy, Marketing, or Employer Branding.
Strong understanding of branding, storytelling, consumer psychology, and digital marketing practices.
Proficiency with AI tools for research, ideation, and content creation is mandatory.
Work Location: Sector 66, Gurgaon with Monday to Friday office hours; 1st and 3rd Saturday work-from-home as per schedule.
Experienced in converting business objectives into structured, measurable marketing plans and campaigns with a strategic mindset.
Comfortable using AI-powered marketing tools and able to refine AI outputs to meet brand guidelines and business goals.
Able to collaborate effectively with leadership, creative teams, HR, and product teams to execute integrated marketing initiatives that drive brand visibility and hiring outcomes.