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Strong employer brand, common Sales Executive title, and metro Kolkata location increase applicant competition.
Sales skills are broadly transferable, but FMCG preference creates moderate industry specificity.
No explicit years but FMCG experience preferred, so moderate filtering on industry background.
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Drive sales growth by developing professional customer relationships and optimizing base sales, new product development (NPD), and promotional activities.
Ensure maximum product visibility and shelf availability through effective merchandising and placement of point of buying materials.
Monitor and report on promotional activities and deliver against field sales KPIs and annual objectives.
Graduate or Postgraduate (Full-time) degree required.
Sales experience required, preferably in FMCG/CPG sectors.
Strong communication, negotiation, and analytical skills are mandatory.
Work Experience Required: Not explicitly mentioned in the JD.
Experienced in direct field sales with proven ability to manage merchandising and promotional execution in retail environments.
Capable of achieving sales targets through relationship building and disciplined monitoring of sales activities.
Detail-oriented and perseverant with a strong focus on delivering measurable sales outcomes.