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Medium due to strong Tier-1 pharma brand and metro location balanced by niche oncology specialization.
High because specialized oncology pharmaceutical marketing requires industry-specific medical, HCP, and regulatory knowledge.
Medium because master's degree and pharma/oncology marketing experience are preferred though no strict years mandated.
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Drive development and execution of strategic marketing plans and campaigns for oncology products with focus on assigned tumor types.
Lead forecasting, market share, and prescriber analysis to increase brand share and plan multi-level events and awareness initiatives nationwide.
Manage stakeholder engagements including HCOs and ISPs, ensuring end-to-end coordination from negotiation to post-event closure.
Experience: Strong pharma marketing background; oncology experience preferred but not explicitly mandatory.
Education: Master's degree or higher; business specialization preferred.
Location: Based out of Mumbai with hybrid work arrangements.
Work Experience Required: Not explicitly mentioned in the JD.
Experienced in oncology marketing with ability to manage cross-functional teams and complex projects across multiple geographies.
Data-driven and strategic thinker skilled in market share and prescriber analytics to inform marketing decisions.
Skilled in event planning and execution at national and zonal levels, capable of handling high stakeholder engagement and collaborations.