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Mid-level marketing manager, metro Hyderabad, and broad online/offline skillset increase applicant density.
Mandatory prior school/education marketing experience creates high industry specificity and low transferability across sectors.
Mandatory school/education marketing experience, explicit 4–7 years, and onsite requirement create strict screening filters.
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Lead and execute integrated marketing campaigns (digital and offline) to drive school admissions and enrolment growth.
Manage paid advertising (Google Ads, Meta), SEO strategy, social media, email, and offline marketing events to generate quality admission leads.
Oversee marketing budgets, agencies, performance tracking (CPL, CAC, ROAS), and coordinate with the admissions team to meet enrolment targets.
4–7 years of marketing experience with prior exposure to the School/Education industry mandatory.
Hands-on expertise in Google Ads, Meta Ads, SEO, and offline marketing campaigns required.
Must work onsite in Hyderabad; full-time, in-office role only.
Bachelor's degree in Marketing, Business, or related field; MBA in Marketing is preferred but not mandatory.
Experienced in managing end-to-end marketing for schools or education institutions with a proven track record of lead generation and admissions growth.
Skilled at handling both digital (paid ads, SEO, social, email) and offline marketing (events, print, activations) with measurable performance optimization.
Capable of managing budgets and external vendors/agencies while collaborating closely with admissions teams for aligned campaign execution.