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Tier-1 brand, metro location, mid-level generalist sales role and industry requirement increase competition.
Role requires alcohol-industry experience and on-premise channel knowledge, limiting cross-industry transferability.
Explicit minimum experience and alcohol-industry requirement raise screening rigor.
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Lead commercial operations and drive profitable growth of Brown-Forman brands in New Delhi focusing on On Premise accounts.
Manage area’s On Premise accounts including business development, brand availability, and competitor activity tracking.
Plan and execute commercial, marketing support, and promotional events to drive business development and activation.
Minimum 3 years of relevant work experience.
Knowledge of alcohol industry or related sectors in the assigned territory is mandatory.
Familiarity with sales, marketing, and distribution basics required.
Location: New Delhi (implied but not explicitly mentioned as strict onsite).
Strong commercial acumen with ability to build lasting customer relationships and negotiate effectively.
Proactive operator with business development mindset focused on driving results and identifying new opportunities.
Comfortable managing competing priorities in a high-intensity sales environment with collaboration across internal and external stakeholders.