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Snowflake's strong brand and metro location increase competition, but senior GCC B2B specialization limits applicant pool.
Deep GCC, enterprise cloud/SaaS, and partner marketing requirements reduce cross-industry transferability.
Explicit 15+ years, GCC and enterprise B2B marketing experience, leadership and revenue-impact requirements create strict filters.
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Own and execute the end-to-end marketing strategy for Snowflake’s Global Capability Centers (GCCs) in India, targeting enterprise customers and strategic partners.
Lead and develop a team to deliver integrated marketing programs including account-based marketing, partner marketing, and executive engagement aligned to sales and alliances priorities.
Drive measurable business impact via marketing initiatives focused on GCC priorities such as data modernization, AI adoption, customer expansion, pipeline creation, and revenue influence.
15+ years of B2B technology marketing experience in cloud, SaaS, data, analytics, AI, enterprise software, consulting, or digital transformation.
Strong experience in GCC marketing, enterprise marketing, account-based marketing, partner and alliance marketing, or ecosystem GTM.
Deep understanding of India’s GCC ecosystem including digital hubs, innovation centers, shared services, and enterprise technology buying centers.
Work Experience Required: 15+ years B2B technology marketing
Senior marketing leader with proven success in GCC and enterprise marketing within complex B2B sales cycles and large accounts.
Ability to build and lead high-performing marketing teams and develop integrated GTM plans across sales, partners, alliances, and marketing.
Experienced in CXO executive engagement, storytelling, commercial pipeline and revenue-driven marketing, and working cross-functionally in fast-paced, matrixed environments.