





Tier-1 brand and common sales title increase applicant density, while non-metro location reduces it.
Sales skills transferable across industries, but spirits/beverage experience preferred increases fit sensitivity to medium.
No explicit years or mandatory certifications; industry experience preferred but not required.
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Drive primary and secondary off-trade sales, focusing on growing Bacardi's premium portfolio and innovations in the assigned territory (Bareilly).
Achieve key financial and volume targets including NSV, gross margin, profitability, and volume budget while ensuring brand availability and execution of marketing activities.
Build and maintain long-term relationships with distributors, retailers, and customers; lead territory performance reviews and deliver sales forecasts aligned with the Bacardi scorecard.
Work Experience Required: Not explicitly mentioned in the JD, but first-hand field sales experience is mandatory; experience in Spirits/Beverage industry preferred.
Strong negotiation and communication skills; proficiency in English and local language.
Skilled in sales execution, commercial acumen specific to the region, and interpersonal networking abilities.
Not explicitly mentioned: specific educational qualifications or notice period.
Results-oriented professional with demonstrated ability to deliver sales targets and execute marketing/promotional activities effectively in a sales territory.
Entrepreneurial mindset with ownership of RTM (route-to-market) strategy, capable of overcoming challenges and maintaining customer relationships under pressure.
Experience or familiarity with the spirits or beverage sector, possessing strong regional knowledge and customer engagement skills.