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Tier-1 brand, metro location, mid-level generalist title, and broad analytics-client skills drive high competition.
Analytics skills are transferable but communications/PR domain experience is preferred, giving medium sensitivity.
Mandatory 4 years plus required statistical proficiency and tool experience makes shortlisting highly strict.
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Analyze and transform PR and social media data into actionable insights to optimize brand strategy and communication.
Develop and maintain analytics systems and reports for global and domestic stakeholders, integrating new tools and managing software vendors.
Lead team operations by setting objectives, monitoring progress, prioritizing goals, and maintaining client relationships through data-driven feedback.
Minimum 4 years of experience as a Communications Analyst in the Analytics industry.
Strong knowledge of statistics with hands-on experience using statistical software to analyze large datasets.
Proficiency in using various measurement and social listening software tools.
Location: Gurgaon, India (implied, not explicitly stated about onsite requirement).
Experienced in managing and synthesizing large and varied data sets for strategic communications purposes.
Skilled in bridging traditional and social media analytics to provide comprehensive brand insights.
Capable of leading analytics-driven teams and managing vendor relationships to keep analytics capabilities current and competitive.