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Tier-1 brand, mid-level (5+ yrs), metro location, and broad MarTech skillset increase applicant competition.
Role needs domain-specific MarTech and pharma/digital marketing delivery experience, reducing cross-industry transferability.
Explicit 5+ years requirement plus mandatory MarTech platforms and delivery experience increases screening rigor.
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Translate brand and business requirements into detailed blueprints for omnichannel marketing campaigns across email, web, CRM, and data platforms.
Coordinate and oversee campaign delivery by working with cross-functional teams ensuring sprint readiness, quality standards, and operational tracking for performance analysis.
Manage risk, resolve delivery issues and act as a liaison among stakeholders to ensure alignment on timelines, deliverables, and campaign integration.
Bachelor's degree is mandatory.
At least 5 years of experience including business analysis, technical or operational delivery, and coordinating teams to meet objectives.
Experience with content production, email delivery automation, website assembly, digital media optimization, and Agile methodologies.
Proficiency in tools such as Adobe Campaign (or similar), Adobe Experience Manager, Salesforce Marketing Cloud, Veeva CRM, Jira, and Microsoft Excel.
Experienced in delivering complex omnichannel marketing campaigns in a technical and matrixed environment with exposure to healthcare or pharmaceutical industry preferred but not mandatory.
Skilled in coordinating multidisciplinary teams with ability to lead and influence without formal authority.
Demonstrates strong problem-solving, critical thinking, communication skills, and familiarity with agile frameworks and digital marketing platforms for scalable campaign execution.