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Popular mid-level product marketing title and growth focus increase applicant competition.
Product marketing skills transfer across industries, but sustainability/conservation focus raises domain specificity.
Requires domain-specific product marketing experience but no explicit years or mandatory certifications.
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Own positioning, messaging, and go-to-market strategy for Plant-for-the-Planet’s Forest Cloud tools suite.
Lead product launches and adoption campaigns across diverse user groups including restoration practitioners, researchers, funders, and local communities.
Collaborate with product, engineering, design, and conservation teams to ensure messaging is accurate, compelling, and drives product usage growth.
Bachelor’s degree in relevant field.
Experience in product marketing, growth, or go-to-market roles (duration not explicitly mentioned).
Strong skills in messaging, content creation, and campaign planning.
Excellent English communication and organizational skills; knowledge of German or Spanish is a plus.
Ability to translate complex technical restoration tools into clear, persuasive messages tailored for varied audiences.
Experience working in agile, cross-functional teams collaborating closely with product and engineering.
Background or strong interest in sustainability, conservation, or climate action domains.