





Niche Twilio Segment/CDP expertise and seniority substantially reduce applicant competition.
Role requires specialized CDP and MarTech experience, limiting cross-industry transferability.
Explicit years, mandatory Segment/Snowflake/Kafka skills and certification make shortlisting highly strict.
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Lead architecture and technical delivery of a high-scale Twilio Segment-based customer data platform connecting real-time behavioral data with Snowflake and activation tools.
Own critical architecture decisions including identity resolution, event ingestion design, data contracts, and low-latency personalization implementation using Segment technologies and Snowflake.
Guide multi-disciplinary teams through implementation, provide technical direction, conduct workshops, and maintain stakeholder alignment across Product, Marketing, Data Engineering, and Security domains.
8-12 years experience in MarTech architecture, data engineering, customer data platforms, digital analytics engineering, or related enterprise technology role.
3-5+ years hands-on Twilio Segment delivery experience with ownership of production architecture or implementation decisions.
Experience with at least two enterprise CDP implementations involving complex identity resolution or high-volume behavioral data.
Proficiency in Segment Connections, Protocols, Unify plus Snowflake architecture and SQL; hands-on Kafka or equivalent event streaming; knowledge of JavaScript/TypeScript and backend language (Python, Java, or Go).
Proven ability to architect and deliver complex Segment CDP solutions including identity stitching, event ingestion, and real-time personalization at scale.
Experienced in client-facing consulting roles with skills in technical strategy communication, risk management, workshop facilitation, and stakeholder engagement.
Background in high-traffic or consumer technology sectors and familiarity with regulatory compliance like GDPR and CCPA, plus CI/CD practices for MarTech infrastructure.