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Tier-1 employer, popular marketing manager title, and metro Bengaluru location increase applicant competition.
Marketing communications skills transfer across industries, though life-sciences experience is preferred.
No explicit years or certifications, but common marketing tools and analytics preferred.
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Develop and publish content aligned with integrated marketing campaigns to meet brand and audience needs.
Coordinate campaign planning, content calendars, and performance tracking across paid, earned, shared, and owned channels.
Analyze campaign performance data and apply insights to optimize messaging and content delivery, collaborating cross-functionally to ensure cohesive execution.
Bachelor’s degree in marketing, communications, or related field.
Experience in campaign execution or marketing communications.
Ability to travel 10-15% for workshops, planning sessions, or events.
Must have a valid driver’s license with an acceptable driving record.
Experienced in managing multi-channel marketing campaigns with strong coordination across global or cross-functional teams.
Analytical and data-driven, using performance insights to refine content and improve campaign outcomes.
Experience or interest in life sciences marketing and working with marketing automation, content management, or CRM tools is a plus.