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Strong brand, mid-level product title, metro location, and generalist requirements increase applicant competition.
Product owner skills transfer broadly, but MarTech and generative-AI specialization moderately limits cross-industry fit.
Explicit 4–6 years Product Owner requirement and domain-specific MarTech/AI experience raise shortlisting rigidity.
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Support deployment and integration of generative AI and creative automation tools in marketing and web content workflows.
Collaborate with IT and business stakeholders to gather requirements, document user stories, and manage backlog using tools like Azure DevOps or Jira.
Lead testing, quality assurance, and analytics to measure productivity gains and optimize MarTech ecosystem integrations across large, global organizations.
3-5+ years as Product Owner in web, digital marketing, or creative technology projects, ideally in large or global organizations.
Experience with generative AI tools (e.g., ChatGPT, Adobe Firefly), analytics platforms (e.g., GA4), MarTech solutions (CMS, CRM), and backlog management tools (Azure DevOps, Jira).
Bachelor’s degree in Marketing, Technology, or related discipline or equivalent experience.
Work Experience Required: 3-5+ years as Product Owner
Operates well across global, cross-functional teams including creative, marketing, IT, and business stakeholders.
Strong analytical skills with experience measuring KPIs, adoption rates, and ROI to guide strategic AI and MarTech initiatives.
Experienced in Agile framework and enterprise-level documentation with excellent communication translating business needs into clear user stories.