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Tier-1 brand, mid-level generalist product role in Bangalore creates high applicant density.
Specialized retail media and adtech experience reduces cross-industry transferability.
Explicit 4-8 years requirement plus specialized retail media skills creates strict shortlisting.
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Own end-to-end product for a retail media advertising stack, including competitor research, PRDs, MVPs, launches, and iterations.
Develop and execute product strategy translating business goals into clear roadmaps with measurable metrics such as ROAS and ACOS.
Collaborate cross-functionally to build scalable ad experiences balancing relevance and revenue, and engage externally with key partners and customers.
4-8 years of product management experience with significant exposure to retail media or commerce ads.
Hands-on knowledge of retail media components: sponsored products/brands, PLA/PLP ads, search ads, and auction/bidding mechanisms (CPC/CPM, second-price).
Strong understanding of commerce data, closed-loop attribution (ROAS, incrementality), and feed integrations.
Experience with marketplace dynamics, privacy regulations (DPDP, GDPR, consent frameworks), and data-driven decision making.
Experienced in scaling or building advertising products on marketplaces, e-commerce, or retail media networks.
Comfortable defining and tracking quantitative success metrics, analyzing funnel flows, and iterating product based on real-time data.
Able to influence senior leadership and cross-team stakeholders without formal authority while driving product vision and alignment.