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Mid-level generalist data analyst in Bangalore with common SQL/Python/PySpark skills increases applicant density.
Marketing-focused analytics transferable broadly but benefits from domain marketing/retail experience.
Explicit 2+ years and mandatory SQL, Python, PySpark create moderate shortlisting strictness.
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Analyze customer behavior and campaign performance to generate actionable insights improving engagement and revenue.
Support end-to-end execution of personalized promotional campaigns including planning, segmentation, tracking, and evaluation.
Develop and maintain scalable data pipelines and automated workflows using SQL, Python, and PySpark to optimize marketing strategies.
Strong proficiency in SQL, Python (Pandas, NumPy), and PySpark.
B.Tech or Master’s degree in Mathematics, Statistics, Computer Science, or a related field.
Minimum 2 years of experience in Data Analyst, Campaign Analytics, or Marketing Analytics role.
Location: Bangalore (Mantle Solutions Pvt Ltd)
Experienced in retail, e-commerce, or CPG domains with marketing analytics focus.
Skilled at translating data insights into strategic recommendations for business and marketing stakeholders.
Capable of independently managing data pipelines, campaign analysis, and driving measurable improvements in campaign performance metrics like CTR and ROI.