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Tier-1 brand, popular Product Manager title, mid-level experience band, and metro location increase competition.
Strong preference for healthcare and diagnostics experience makes background transferability limited.
Explicit 5+ years, healthcare diagnostics experience, and product launch plus marketing skills required.
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Develop and execute strategy, marketing action plans, and product lifecycle management for Immunoassay product segments to drive growth and profitability.
Collaborate closely with Sales, Service, and Global Marketing Teams to increase brand awareness, market penetration, and achieve revenue targets using market intelligence and integrated marketing strategies.
Provide end-to-end product support including product launch, regulatory, supply chain, pricing, forecasting, and training sales teams to win against competition.
Bachelor’s or Master’s degree in Science or MBA with relevant functional background in Healthcare & Diagnostics in Indian market.
Minimum 5+ years of successful product management experience, including product launch and content/campaign creation.
Experience with digital marketing fundamentals such as PPC, SEO, email, and social media.
Onsite work location: Bangalore, India.
Experienced in managing products within Healthcare & Diagnostics domain in Indian market context.
Able to operate effectively in a matrixed organization working cross-functionally across sales, service, and global teams.
Proficient in both strategic planning and tactical execution including marketing campaigns, customer engagement, and product lifecycle management.