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Hybrid UI/UX and high-volume marketing design attracts many mid-level generalist applicants.
Design skills transfer across industries but hybrid product/marketing focus favors candidates with both skillsets.
Skills in Figma, Adobe suite, and AI tools are required, but no hard years mandate exists.
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Design about 50% product UI/UX deliverables including wireframes, user flows, interactive prototypes, and maintain design systems.
Own 50% creative design delivery as single point of contact for all company-wide creative requests, producing marketing assets and ensuring brand consistency.
Analyze campaign data with marketing, run A/B tests, and use AI tools to optimize and automate design workflows and asset creation.
Proficiency in Figma (including prototyping and design systems), Adobe Photoshop, Illustrator, and Canva.
Experience designing responsive UI with wireframing, prototyping, and basic user research methods.
Working knowledge of AI design tools such as ChatGPT, Midjourney, Adobe Firefly.
Work Experience Required: Not explicitly mentioned in the JD.
Skilled at balancing structured product UI/UX design tasks with fast-paced, high-volume marketing creative delivery.
Data-driven and able to interpret performance metrics to iteratively improve design outcomes.
Comfortable adopting and integrating AI-assisted design tools to increase efficiency and scalability.