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Niche Salesforce specialization but metro location and mid-level seniority increase applicant density.
Highly specialized Salesforce Marketing Cloud and Data Cloud skills limit transferability across unrelated industries.
Multiple mandatory Salesforce certifications, 6+ years experience, and specific hands-on project requirements enforce strict screening.
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Own end-to-end design, development, and implementation of scalable Salesforce Marketing Cloud and Data Cloud solutions aligned with business needs.
Lead configuration and development of multi-channel marketing campaigns, customer journeys, automation workflows, and dynamic email templates using Salesforce Marketing Cloud modules and AMPscript, SQL, SSJS, HTML, CSS.
Provide technical leadership and mentoring, create solution design documentation, and manage integrations with Salesforce CRM, Service Cloud, Data Cloud, CDPs, and third-party systems.
6+ years of total professional experience.
Strong hands-on implementation experience with Salesforce Marketing Cloud and 1–2 end-to-end Salesforce Data Cloud projects.
Mandatory Salesforce Marketing Cloud certifications: Email Specialist, Administrator, Developer, Consultant; and Salesforce Certified Data Cloud Consultant.
Bachelor’s or master’s degree in Computer Science, IT, or related field.
Demonstrated expertise working in complex, enterprise-grade Salesforce Marketing Cloud and Data Cloud environments with deep technical skills in campaign automation and integrations.
Experienced in Agile development methodologies with ability to handle multiple client projects and priorities effectively.
Proven technical leadership including mentoring junior developers and influencing marketing technology improvements.