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Popular mid-level analytics role in metro markets attracting many qualified applicants.
Skills specific to digital analytics and marketing platforms but transferable across agencies and product companies.
Multiple mandatory analytics technologies and coding skills required, creating strict technical filters.
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Own the implementation and technical management of Google Analytics 360, Google Tag Manager 360, GA4, and related analytics tools.
Develop and maintain analytics tagging strategies across mobile and web platforms including Firebase and Mobile Analytics.
Utilize Big Query/SQL for data analysis and support analytics development with coding, primarily in JavaScript.
Strong expertise in Google Analytics 360, Google Tag Manager 360, GA4, and Google Analytics implementation (mandatory).
Proficient in JavaScript programming for analytics development.
Experience with Big Query/SQL for handling GA data.
Work Experience Required: Not explicitly mentioned in the JD.
Technically skilled data analyst with hands-on experience in Google Marketing Platform and Google Cloud Platform.
Familiarity with server-side tagging, Adobe Analytics, and A/B testing tools like Google Optimize and Adobe Target is advantageous.
Comfortable with coding and analytics platform integrations, indicating a blend of analytical and software development skills.